31 Reasons why your Real Estate Agent is worth their commission. REASON 23:


REASON 23: They also broker.

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What exactly is a broker? The word broker is a noun that describes someone in a lot of different industries. There are mortgage brokers, stock brokers, franchise brokers, insurance brokers, online brokers, and many others. But in the case of Real Estate, ‘brokering’ takes on a different persona, as a verb.

Broker as a verb means that they negotiate or arrange a particular plan, settlement, or deal. Some synonyms are: organize, orchestrate, clinch, work out, and bring about. Notice the word ‘clinch’? If your agent is able to that for you, they’re definitely worth boasting about.

When talking about a Real Estate Broker, this person has elected to continue their education past the standard real-estate-agent level and has passed a state real estate broker licensing exam. This licensing allows the Real Estate Broker to now work as independent agents or have other agents work for them. The biggest distinction among a Real Estate agent/Realtor and a Real Estate Broker is that a broker can work under their own, while an agent has to work under a licensed broker.

When asking any investor who’s agent was able to maneuver and close a multiple offer deal by negotiating terms instead of price….they know exactly who that is.



-Sandra S. Sibley, P.A.



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Spreading the flu…..Flu Season


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Working in the real estate business I come in contact with a lot of people. Buying or selling a home can be a stressful and exciting time, but remember if your sick, it’s best to reschedule that showing or open house. Get your rest and protect others from getting sick as well. Stress can weaken the immune system and make us more susceptible to getting a bug. Getting sick is always a pain, in many ways. So whether it be a cold or the flu, special precautions need to be made so that you can protect yourself and others. Along with thinking about getting a flu shot, here is a notice from the CDC with some tips….

Hurricane Evacuation Centers and Transportation


Hurricane Evacuation Centers and Transportation

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It’s that time again folks. Hurricane season. There is more to this notorious season that stalking up on water, food, gas, and …well beer :-). Here is a list of Evacuation Centers in Sarasota County and a plan for if you aren’t able to transport yourself to these shelters. Keep it handy just in case…..

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31 Reasons why your Real Estate Agent is worth their commission. REASON 22


Reason 22: Their teamwork is essential

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Teamwork is essential in the real estate world. Saying like “We are better together”, “No man is an island” and “A three strand cord is not easily broken” are all timeless and very true points. Every Real Estate agent has a team behind them working for you to make the process as smooth as possible. Even if your agent is a one man show, they still have a team behind them. Every agent has a capable team of sign makers, mortgage brokers, contractors, inspectors, processors, attorneys, accountants, engineers, ad designers, auditors, and countless other key professionals that are necessary to facilitate in the home buying and selling process. From searching and assessing to sale prep and closing, they have someone they trust for every step of the way.

Let all of these valuable professionals work hard for you too.



-Sandra S. Sibley, P.A.


-Image: medium.com/@mikeschoultz/10-team-characteristics-for-effective-teamwork-e0429b362ddd

31 Reasons why your Real Estate Agent is worth their commission. REASON 21


Reason 21: They have access to valuable resources

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Today’s modern real estate agent is well-equipped when it comes to helpful resources. They silently perform a multitude of tasks simultaneously using the latest technology and gadgetry. While your agent is showing you that beautiful home you’ve had your eye on, your agent quite possibly may have scheduled your home to be shown at the exact same time. They communicate with other agents, lenders, inspectors, etc.. in real time, gathering valuable feedback, while seamlessly pointing out the features of the home you are being shown that meet your specific criteria.

Using their exclusive resources they also have the ability to dig deep and learn exactly how your home should be priced correctly the first time, which is one of the biggest mistakes that are made by sellers. Pricing your home to high or to low could cost you thousands of dollars and possibly waste a lot of time.



-Sandra S. Sibley, P.A.


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31 Reasons why your Real Estate Agent is worth their commission. REASON 20


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Reason 20: The juice is worth the squeeze

Have you ever thought “You made how much on my closing? Nobody is worth that kind of money!”? Well agents have heard that many times from their customers. The funny this is, is that kind of comment is usually coming from the customer they probably just saved from buying a home with a cracked foundation. Keep this in mind the next time you have that thought, a single number on a single line of a multiple-lined accounting statement doesn’t represent your agent’s entire business. Maybe that agent did make $30,000 from the closing of a million-dollar home, but that isn’t their bottom line. It’s no different that the sales price isn’t the bottom line for the seller.

If your a business owner you know all to well that there are always many expenses to doing business. Some of the expenses for a professional agent are quite hefty. To reach those sellers, buyers, and agents, they spend thousands of dollars a month to advertise their services and to build their network to sell your home or to find you the home of your dreams. MLS dues, gas, rewards to loyal clients, lunches, broker dues, insurance, listing pictures, signs, Google ads, open houses, print material, events, mail outs, radio, ads, flyers, meetings, websites, lead funnels, and countless of other mediums they use to display your home or to find you that perfect home for you.



Sandra S. Sibley, P.A. 6/2018


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31 Reasons why your Real Estate Agent is worth their commission. REASON 19


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Reason 19: Loyalty is priceless

Everybody needs someone like Tenzing Norgay. Sir Edmund Hillary was the first person on record to reach the summit of Mt Everest, Norgay was his Sherpa that kept pushing him to keep going while carrying his pack! Few people have heard of Tenzing Norgay; but Sir Hillary received a knighthood for this accomplishment. Quote from Nation Geographic’s excerpt on the first ever successful summit reach. “Now, the British were determined to bring every possible advantage to their spring 1953 offensive– including hiring Tenzing, age 38, as their lead Sherpa”.

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That, is what you professional real estate agent does for you. They namelessly fight for you to reach the summit. Once contracting with a licensed agent, they not only are required by law to look after your best interests, they willingly offer you their loyalty.

The duty of loyalty is one of the most fundamental and important duties of the professional Real Estate Agent. This duty obligates them to act at all times solely in the best interests of their customers to the exclusion of all other interests, including their own self-interests. An agent is is also obligated to safeguard their customers confidence and secrets and to keep private any information that might weaken their bargaining position.
Don’t you deserve your own Tenzing Norgay?
Sandra S. Sibley, P.A. 6/2018


31 Reasons why your Real Estate Agent is worth their commission. REASON 18



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REASON 18:      Over-Thinking Anything is More Taxing Than Physical Labor.

The brain is a muscle just as your thighs and biceps are.  As you know, over used muscles can get sore, hurt, and need recuperation.  Well, your brain needs that rest as well.  Over analysis of the plethora of details that come with home buying and selling can stress even the most educated of people.  Peace of mind is more valuable that any commission you will ever pay.

My daughter has a friend that chose to sell her home ‘for sale by owner’.  Like most people, she didn’t realize all the details that came with selling a home.  It wasn’t necessarily the flood of paper work that did her in, though all those legal documents were definitely overwhelming, it was the negotiating with the buyers and their ever changing timelines that really did her in.  The buyers knew this was her first time selling and took advantage of the situation.  For almost four months after reaching an agreement on price there were ever changing deadlines and details, playing on her emotions, constant text messages and e-mails, and using guilt to get what they wanted and to keep her hooked.  Regret is a mild word for how she felt, especially after realizing that she got less out of her home than she should have.

Do your peace of mind a favor, focus on your bottom line and leave the fight to the professional.  The right agent for you will never stop fighting for your best interests.  And remember, if you’re the buyer you don’t pay anything at all to have that professional represent you.  Don’t you deserve someone in your corner fighting for you?




– www.brandfacerealestate.com/wp-content/uploads/2018/04/31-Reasons-BrandFace-2018.pdf#page=2&zoom=auto,-150,724

– Sandra S. Sibley, P.A., June 2018

31 Reasons why your Real Estate Agent is worth their commission. REASON 16 & 17


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REASON 16:     They Plan Their Work and Work Their Plan.

Strategy is the ultimate master in real estate sales.

Experience provides that extra 5% difference that leads to your 26% better return on your home investment. Full time agents take continuing education courses every year to learn the latest ‘edge’ in the market. Through our associations, we know every new gadget or tool that gives your property the competitive edge. Utilizing your professional agent means you are utilizing the latest and best information on the market.

REASON 17:     You Can’t Learn What Your Agent Knows from Google.

The profession of a real estate broker is a closed, esoteric system.

Just searching the answers to any state or national real estate test cannot teach you everything your pro knows. You might be able to Google how to fill out a contract, but then what? Even if you could find every question and answer that could potentially come up from showing to closing, how long will that take you? Sure, you could paint your own house to save the $6000 the pro quoted, but after you buy $2000 worth of supplies, take times off your profession, spend a week prepping and painting, then two more days of clean-up…have you really saved anything? And is the outcome as professional as it would have been with the painter who has painted thousands of homes?

31 Reasons why your Real Estate Agent is worth their commission. REASON 14 & 15


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REASON 14:     They’re Professional Deal Makers.

Common sense might make you think that a professional salesperson’s talents apply across any industry, but nothing can be further from the truth.

We would never think for a second that we could sell a car as well as a person that does it every day. True, a natural salesperson might be able to win the confidence of the potential buyer, but what is the next step? Do they know?

The next step might be the one that destroys the deal if handled incorrectly. Are you willing to take that risk?

REASON 15:     They’re Professional Negotiators.

Negotiating is different that making deals. This is generally done on the back end, when the details come to the surface.

Sometimes, to get a deal to stay together, an agent might have to play hard ball, such as when the other side plays coy or drags their heels, potentially harming you, the client.

Negotiating takes a lot of practice. Most people are just not prepared for the game. Are you? If not, then a realtor might be the best thing for your sale.